The initials PNT it is used in some countries to refer to the nontraditional advertising . It's about a commercial that is inserted in the development of a radio or television program , and that is not broadcast in a separate segment as usual.
The PNT , known as goat at colloquial language , is used to spread a service or product outside a batch or advertising break . This avoids that the listener or the viewer can avoid advertising by changing the station or channel. Another advantage of the PNT It is cheaper to produce compared to a traditional ad.
There are several types of PNT . One of the most usual is the live mention made by the driver of Program ("When summer comes, I choose to cool off with juices ..."). It is also common to issue a recorded spot Of short duration.
The presentation of a section with auspice ("This note is sponsored by ...") and the exhibition of advertising posters in a sector of the screen They are other common resources.
It is important to mention that the PNT may appear in fiction programs , as series or soap operas, and even in films . The characters can consume a certain treat or move in vehicles of a certain brand , to mention two possibilities.
PNT , on the other hand, is the acronym that identified the New Triumph Party . It is a political group that was born in 1990 in Argentina and that ceased to exist in 2009 , when the Justice He confirmed that he would not grant legal status for him anti-Semitic content and close to Nazism of his doctrine and his proposals.